A. EXECUTIVE SUMMARY B. SITUATION ANALYSIS HISTORY OF THE troupe INTERNATIONAL coca-Cola is often referred to simply as reversal .It is carbonate soft drink which is sold in the stores, restaurants and vending machines of more than 200 countries. It is produced by the coca cola company Atlanta, Georgia. The community produces concentrate, which is then(prenominal) sold to licensed Coca-Cola bottlers passim the world. The bottlers, who hold territorially soap contracts with the company, produce finished everyplacelap in cans and bottles from the concentrate in combination with filtered water and sweeteners. The bottlers then sell, distribute and merchandise Coca-Cola to sell stores and vending machines. COCACOLA HISTORY IN PAKISTAN The Coca-Cola community began operating in Pakistan in 1953. Coke, Fanta and Sprite be the brands with whom Coca-Cola is operating in Pakistan. Coca cola introduced in Pakistan in 1953, Fanta in 1965, Sprite in 1972 and Diet coke and fa nta lemons in 2001.In 1996, the coca cola itself took over business operations in Pakistan & setup its first production plant in Karachi. The Coca-Cola System in Pakistan operates by dint of eight bottlers, four of which argon majority-owned by Coca-Cola Beverages Pakistan Limited (CCBPL).
The CCBPL plants argon in Karachi, Hyderabad, Sialkot, Gujranwala, Faisalabad, Rahimyar Khan, Multan and Lahore. The remaining deuce plants, independently owned, are in Rawalpindi and Peshawar. The Coca-Cola System in Pakistan serves 70,000 customers/retail outlets. The Coca-Cola System in Pakistan employs 1,800 mickle operative c onstantly for the company. in a flash on t! hat point are 6 production units and 11 dispersal units working in Pakistan providing employment to more than 6000 people. During the last devil years, The Coca-Cola Company in Pakistan has invested over $130 million (U.S) and coke has successfully provided 51 years of dedicated service to its customers in Pakistan. Since the rise of Coke Company the firm has been...If you want to hold up a full essay, order it on our website: OrderCustomPaper.com
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